Strategic Management Essay On Dr. Pepper Snapple Group.

Mission and Vision StatementThe proposed vision statement of Dr. Pepper Snapple Group (DPS) is to become the number one choice for the flavored soft drinks and beverages in the world. By looking at the given case study, it can be proposed that company should set a vision to become best beverage producer in the world (Abraham, 2012).  
At Dr. Pepper Snapple Group, the vision statement is to become the best beverage provider in America a…